Request for Proposals – Winter 2022 Digital Advertising: Clean Water Education Partnership Sediment Pollution Campaign

Responses Due by 5:00 p.m. on November 4, 2022

Triangle J Council of Governments (TJCOG) is soliciting proposals from media agencies to provide digital advertising services for the Clean Water Education Partnership’s December 2022 – January 2023 Sediment Pollution public education campaign.

The Clean Water Education Partnership (CWEP) is a cooperative effort between local governments to protect North Carolina’s waterways from stormwater pollution through public education and outreach about stormwater pollution impacts and solutions. CWEP is administered by Triangle J Council of Governments (TJCOG) and is governed by a Steering Committee of representatives from each of the 43 local government partners. TJCOG’s CWEP program is seeking a qualified firm to conduct digital advertising between December 2022 and January 2023 across all CWEP local government jurisdictions listed below.

Apex | Benson | Butner | Carrboro | Cary | Chapel Hill | Chatham County | Clayton | Creedmoor | Durham | Durham County | Fayetteville | Fuquay-Varina | Garner | Goldsboro | Havelock | Hillsborough | Holly Springs | Hope Mills | Johnston County | Kinston | Knightdale | Leland | Morrisville | Nash County | Nashville | New Bern | Orange County | Oxford | Pittsboro | Raleigh | Rocky Mount | Rolesville | Roxboro | Siler City | Smithfield | Spring Lake | Tarboro | Wake Forest | Wayne County | Wendell | Zebulon

The 2023 digital advertising campaign is intended to educate the public about how they can decrease sediment pollution in stormwater runoff. The applicant must be able to distribute digital advertising in the participating local government jurisdictions mentioned above between December 2022 and January 2023. After the campaign finishes, the selected applicant is also expected to submit to TJCOG a final report that clearly summarizes campaign results, including impressions, clicks to website, etc.

All questions related to this RFP are to be submitted in writing no later than October 19th, 2022 to mcough-schulze@tjcog.org.

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