CWEP shares versions of the 30-second video PSAs below in participating partner local governments’ jurisdictions via a variety of mass media outlets including television, radio, and online. Additionally, online stills and print ads run in local Spanish-language newspaper La Noticia. Mass media campaigns highlight our stormwater pollutant of the year.
The CWEP mass media campaigns are an extremely effective outreach strategy, garnering over 8 million views annually throughout North Carolina.
Please click on the “Share” button in the upper right-hand corner of the video screen if you would like to download or link to these resources.
Learn more about CWEP’s television, radio, cinema, website, social media, and print outreach campaigns by visiting our public document repository. Note that you will need to create an Outlook account if you do not already have one, but you can use any type of email address to do so.